Friday, July 18, 2008

Lasting Impressions - Emphatic Words

First impressions speak volumes. First impressions are vital in relationships and job interviews aren’t they? Well what about last impressions? Shouldn’t they count for something? Guess what? They do. More specifically in writing these last impressions are called emphatic words. These words are the last words of a sentence; you want to leave a lasting impression on your reader so you concentrate on the end. Emphasis can also be placed on the last sentence and last paragraph (think of your favourite novel).

Let me show you what I’m talking about

i.e. The author wrote a book titled “Writing 101 – Tips and Advice”

In the above example, the emphasis is on the book’s title.

Here’s another example:

I have sent the invoice in the amount of $ 100.00 to you, please pay by July 30.

In the above example, the special attention is on the due date.

Put in this perspective, think of emphatic words as your parting words or your parting gestures to a friend or relative that you have not seen in awhile. What would you have them remember? What would you want them to remember?

In addition, emphatic words can be used with any sentence length or structure.

To give you a little more information, Dictionary.com states “Emphatic 1. uttered, or to be uttered, with emphasis; strongly expressive. 2. using emphasis in speech or action.”

Copyright © July 2008 Michelle Kafka

Let me part with this emphatic message to you:

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